Marketing Tips To Increase The Reach Of Afro Day



Recap Of Last Years Success

  • Last year Afro Day was mentioned on Twitter 39 times
  • Most references were on Sept. 16, 2018

Goals For This Year

  • Increase The Reach Of Afro Day
  • Get More People Talking About And Engaging With Afro Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 39 mentions of Afro Day, we can estimate the number of people who would have seen posts on social media mentioning Afro Day.
Last year this would have been about 162 (See calculation to the right).

The table below shows the potential reach of Afro Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 324
X 3 487
X 4 649

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

162.24 = (39 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Afro Day






You've Unlocked The WhatNationalDayIsIt Badge For Afro Day!

As National Afro was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Afro Day

It's Afro Day
On September 16th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/afro" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Afro Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/afro" target="_blank">Afro Daylt;/a> <br> On  September 16th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media