Marketing Tips To Increase The Reach Of Astronomy Day



Recap Of Last Years Success

  • Last year Astronomy Day was mentioned on Twitter 89 times
  • Most references were on April 21, 2018

Goals For This Year

  • Increase The Reach Of Astronomy Day
  • Get More People Talking About And Engaging With Astronomy Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 89 mentions of Astronomy Day, we can estimate the number of people who would have seen posts on social media mentioning Astronomy Day.
Last year this would have been about 370 (See calculation to the right).

The table below shows the potential reach of Astronomy Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 740
X 3 1111
X 4 1481

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

370.24 = (89 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Astronomy Day






You've Unlocked The WhatNationalDayIsIt Badge For Astronomy Day!

As National Astronomy was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Astronomy Day

It's Astronomy Day
On April 21st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/astronomy" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Astronomy Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/astronomy" target="_blank">Astronomy Daylt;/a> <br> On  April 21st  </p>
  </div>



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