Marketing Tips To Increase The Reach Of Black Cow Day



Recap Of Last Years Success

  • Last year Black Cow Day was mentioned on Twitter 28 times
  • Most references were on June 10, 2019

Goals For This Year

  • Increase The Reach Of Black Cow Day
  • Get More People Talking About And Engaging With Black Cow Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 28 mentions of Black Cow Day, we can estimate the number of people who would have seen posts on social media mentioning Black Cow Day.
Last year this would have been about 116 (See calculation to the right).

The table below shows the potential reach of Black Cow Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 233
X 3 349
X 4 466

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

116.48 = (28 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Black Cow Day






You've Unlocked The WhatNationalDayIsIt Badge For Black Cow Day!

As National Black Cow was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Black Cow Day

It's Black Cow Day
On June 10th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/black-cow" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Black Cow Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/black-cow" target="_blank">Black Cow Daylt;/a> <br> On  June 10th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media