Marketing Tips To Increase The Reach Of Books Day



Recap Of Last Years Success

  • Last year Books Day was mentioned on Twitter 10 times
  • Most references were on May 17, 2018

Goals For This Year

  • Increase The Reach Of Books Day
  • Get More People Talking About And Engaging With Books Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 10 mentions of Books Day, we can estimate the number of people who would have seen posts on social media mentioning Books Day.
Last year this would have been about 42 (See calculation to the right).

The table below shows the potential reach of Books Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 83
X 3 125
X 4 166

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

41.6 = (10 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Books Day






You've Unlocked The WhatNationalDayIsIt Badge For Books Day!

As National Books was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Books Day

It's Books Day
On May 17th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/books" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Books Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/books" target="_blank">Books Daylt;/a> <br> On  May 17th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media