Marketing Tips To Increase The Reach Of Bosses Day



Recap Of Last Years Success

  • Last year Bosses Day was mentioned on Twitter 856 times
  • Most references were on Oct. 16, 2019

Goals For This Year

  • Increase The Reach Of Bosses Day
  • Get More People Talking About And Engaging With Bosses Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 856 mentions of Bosses Day, we can estimate the number of people who would have seen posts on social media mentioning Bosses Day.
Last year this would have been about 3561 (See calculation to the right).

The table below shows the potential reach of Bosses Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 7122
X 3 10683
X 4 14244

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

3560.96 = (856 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Bosses Day






You've Unlocked The WhatNationalDayIsIt Badge For Bosses Day!

As National Bosses was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Bosses Day

It's Bosses Day
On October 16th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/bosses" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Bosses Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/bosses" target="_blank">Bosses Daylt;/a> <br> On  October 16th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media