Marketing Tips To Increase The Reach Of Care Home Open Day



Recap Of Last Years Success

  • Last year Care Home Open Day was mentioned on Twitter 64 times
  • Most references were on June 28, 2019

Goals For This Year

  • Increase The Reach Of Care Home Open Day
  • Get More People Talking About And Engaging With Care Home Open Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 64 mentions of Care Home Open Day, we can estimate the number of people who would have seen posts on social media mentioning Care Home Open Day.
Last year this would have been about 266 (See calculation to the right).

The table below shows the potential reach of Care Home Open Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 532
X 3 799
X 4 1065

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

266.24 = (64 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Care Home Open Day






You've Unlocked The WhatNationalDayIsIt Badge For Care Home Open Day!

As National Care Home Open was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Care Home Open Day

It's Care Home Open Day
On June 28th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/care-home-open" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Care Home Open Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/care-home-open" target="_blank">Care Home Open Daylt;/a> <br> On  June 28th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media