Marketing Tips To Increase The Reach Of Caviar Day



Recap Of Last Years Success

  • Last year Caviar Day was mentioned on Twitter 223 times
  • Most references were on July 18, 2018

Goals For This Year

  • Increase The Reach Of Caviar Day
  • Get More People Talking About And Engaging With Caviar Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 223 mentions of Caviar Day, we can estimate the number of people who would have seen posts on social media mentioning Caviar Day.
Last year this would have been about 928 (See calculation to the right).

The table below shows the potential reach of Caviar Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1855
X 3 2783
X 4 3711

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

927.68 = (223 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Caviar Day






You've Unlocked The WhatNationalDayIsIt Badge For Caviar Day!

As National Caviar was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Caviar Day

It's Caviar Day
On July 18th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/caviar" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Caviar Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/caviar" target="_blank">Caviar Daylt;/a> <br> On  July 18th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media