Marketing Tips To Increase The Reach Of Chocolate Cake Day



Recap Of Last Years Success

  • Last year Chocolate Cake Day was mentioned on Twitter 1888 times
  • Most references were on Jan. 27, 2018

Goals For This Year

  • Increase The Reach Of Chocolate Cake Day
  • Get More People Talking About And Engaging With Chocolate Cake Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 1888 mentions of Chocolate Cake Day, we can estimate the number of people who would have seen posts on social media mentioning Chocolate Cake Day.
Last year this would have been about 7854 (See calculation to the right).

The table below shows the potential reach of Chocolate Cake Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 15708
X 3 23562
X 4 31416

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

7854.08 = (1888 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Chocolate Cake Day






You've Unlocked The WhatNationalDayIsIt Badge For Chocolate Cake Day!

As National Chocolate Cake was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Chocolate Cake Day

It's Chocolate Cake Day
On January 27th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/chocolate-cake" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Chocolate Cake Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/chocolate-cake" target="_blank">Chocolate Cake Daylt;/a> <br> On  January 27th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media