Marketing Tips To Increase The Reach Of Chocolate Day



Recap Of Last Years Success

  • Last year Chocolate Day was mentioned on Twitter 1349 times
  • Most references were on July 8, 2018

Goals For This Year

  • Increase The Reach Of Chocolate Day
  • Get More People Talking About And Engaging With Chocolate Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 1349 mentions of Chocolate Day, we can estimate the number of people who would have seen posts on social media mentioning Chocolate Day.
Last year this would have been about 5612 (See calculation to the right).

The table below shows the potential reach of Chocolate Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 11224
X 3 16836
X 4 22447

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

5611.84 = (1349 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Chocolate Day






You've Unlocked The WhatNationalDayIsIt Badge For Chocolate Day!

As National Chocolate was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Chocolate Day

It's Chocolate Day
On July 8th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/chocolate" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Chocolate Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/chocolate" target="_blank">Chocolate Daylt;/a> <br> On  July 8th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media