Marketing Tips To Increase The Reach Of Dawg Day



Recap Of Last Years Success

  • Last year Dawg Day was mentioned on Twitter 688 times
  • Most references were on Aug. 26, 2018

Goals For This Year

  • Increase The Reach Of Dawg Day
  • Get More People Talking About And Engaging With Dawg Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 688 mentions of Dawg Day, we can estimate the number of people who would have seen posts on social media mentioning Dawg Day.
Last year this would have been about 2862 (See calculation to the right).

The table below shows the potential reach of Dawg Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 5724
X 3 8586
X 4 11448

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

2862.08 = (688 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Dawg Day






You've Unlocked The WhatNationalDayIsIt Badge For Dawg Day!

As National Dawg was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Dawg Day

It's Dawg Day
On August 26th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/dawg" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Dawg Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/dawg" target="_blank">Dawg Daylt;/a> <br> On  August 26th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media