Marketing Tips To Increase The Reach Of Democracy Day



Recap Of Last Years Success

  • Last year Democracy Day was mentioned on Twitter 100 times
  • Most references were on May 24, 2018

Goals For This Year

  • Increase The Reach Of Democracy Day
  • Get More People Talking About And Engaging With Democracy Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 100 mentions of Democracy Day, we can estimate the number of people who would have seen posts on social media mentioning Democracy Day.
Last year this would have been about 416 (See calculation to the right).

The table below shows the potential reach of Democracy Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 832
X 3 1248
X 4 1664

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

416.0 = (100 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Democracy Day






You've Unlocked The WhatNationalDayIsIt Badge For Democracy Day!

As National Democracy was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Democracy Day

It's Democracy Day
On May 24th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/democracy" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Democracy Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/democracy" target="_blank">Democracy Daylt;/a> <br> On  May 24th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media