Marketing Tips To Increase The Reach Of Download Day

Recap Of Last Years Success

  • Last year Download Day was mentioned on Twitter 66 times
  • Most references were on Dec. 28, 2019

Goals For This Year

  • Increase The Reach Of Download Day
  • Get More People Talking About And Engaging With Download Day
  • Get More People Onto Your Site, Blog, or Page

Potential Impressions

Using last year's 66 mentions of Download Day, we can estimate the number of people who would have seen posts on social media mentioning Download Day.
Last year this would have been about 275 (See calculation to the right).

The table below shows the potential reach of Download Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 549
X 3 824
X 4 1098

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

274.56 = (66 * 0.02) * 208

2% of followers on average see a tweet
208 average followers per account

Suggested Actions Coming Up To Download Day

You've Unlocked The WhatNationalDayIsIt Badge For Download Day!

As National Download was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Download Day

It's Download Day
On December 28th

  <link href="" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="" target="_blank"> <img   src="" alt="National Download Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="" target="_blank">Download Daylt;/a> <br> On  December 28th  </p>

Writing Engaging And Shareable Content For Social Media