Marketing Tips To Increase The Reach Of Giraffe Day



Recap Of Last Years Success

  • Last year Giraffe Day was mentioned on Twitter 149 times
  • Most references were on June 21, 2018

Goals For This Year

  • Increase The Reach Of Giraffe Day
  • Get More People Talking About And Engaging With Giraffe Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 149 mentions of Giraffe Day, we can estimate the number of people who would have seen posts on social media mentioning Giraffe Day.
Last year this would have been about 620 (See calculation to the right).

The table below shows the potential reach of Giraffe Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1240
X 3 1860
X 4 2479

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

619.84 = (149 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Giraffe Day






You've Unlocked The WhatNationalDayIsIt Badge For Giraffe Day!

As National Giraffe was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Giraffe Day

It's Giraffe Day
On June 21st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/giraffe" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Giraffe Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/giraffe" target="_blank">Giraffe Daylt;/a> <br> On  June 21st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media