Marketing Tips To Increase The Reach Of Grandparents Day



Recap Of Last Years Success

  • Last year Grandparents Day was mentioned on Twitter 1722 times
  • Most references were on Sept. 9, 2018

Goals For This Year

  • Increase The Reach Of Grandparents Day
  • Get More People Talking About And Engaging With Grandparents Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 1722 mentions of Grandparents Day, we can estimate the number of people who would have seen posts on social media mentioning Grandparents Day.
Last year this would have been about 7164 (See calculation to the right).

The table below shows the potential reach of Grandparents Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 14327
X 3 21491
X 4 28654

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

7163.52 = (1722 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Grandparents Day






You've Unlocked The WhatNationalDayIsIt Badge For Grandparents Day!

As National Grandparents was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Grandparents Day

It's Grandparents Day
On September 9th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/grandparents" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Grandparents Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/grandparents" target="_blank">Grandparents Daylt;/a> <br> On  September 9th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media