Marketing Tips To Increase The Reach Of Hard Candy Day



Recap Of Last Years Success

  • Last year Hard Candy Day was mentioned on Twitter 180 times
  • Most references were on Dec. 19, 2019

Goals For This Year

  • Increase The Reach Of Hard Candy Day
  • Get More People Talking About And Engaging With Hard Candy Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 180 mentions of Hard Candy Day, we can estimate the number of people who would have seen posts on social media mentioning Hard Candy Day.
Last year this would have been about 749 (See calculation to the right).

The table below shows the potential reach of Hard Candy Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1498
X 3 2246
X 4 2995

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

748.8 = (180 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Hard Candy Day






You've Unlocked The WhatNationalDayIsIt Badge For Hard Candy Day!

As National Hard Candy was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Hard Candy Day

It's Hard Candy Day
On December 19th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/hard-candy" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Hard Candy Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/hard-candy" target="_blank">Hard Candy Daylt;/a> <br> On  December 19th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media