Marketing Tips To Increase The Reach Of Hockey Card Day



Recap Of Last Years Success

  • Last year Hockey Card Day was mentioned on Twitter 601 times
  • Most references were on March 2, 2018

Goals For This Year

  • Increase The Reach Of Hockey Card Day
  • Get More People Talking About And Engaging With Hockey Card Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 601 mentions of Hockey Card Day, we can estimate the number of people who would have seen posts on social media mentioning Hockey Card Day.
Last year this would have been about 2500 (See calculation to the right).

The table below shows the potential reach of Hockey Card Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 5000
X 3 7500
X 4 10001

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

2500.16 = (601 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Hockey Card Day






You've Unlocked The WhatNationalDayIsIt Badge For Hockey Card Day!

As National Hockey Card was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Hockey Card Day

It's Hockey Card Day
On March 2nd

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/hockey-card" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Hockey Card Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/hockey-card" target="_blank">Hockey Card Daylt;/a> <br> On  March 2nd  </p>
  </div>



Writing Engaging And Shareable Content For Social Media