Marketing Tips To Increase The Reach Of Hot Sauce Day



Recap Of Last Years Success

  • Last year Hot Sauce Day was mentioned on Twitter 420 times
  • Most references were on Jan. 22, 2020

Goals For This Year

  • Increase The Reach Of Hot Sauce Day
  • Get More People Talking About And Engaging With Hot Sauce Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 420 mentions of Hot Sauce Day, we can estimate the number of people who would have seen posts on social media mentioning Hot Sauce Day.
Last year this would have been about 1747 (See calculation to the right).

The table below shows the potential reach of Hot Sauce Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 3494
X 3 5242
X 4 6989

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

1747.2 = (420 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Hot Sauce Day






You've Unlocked The WhatNationalDayIsIt Badge For Hot Sauce Day!

As National Hot Sauce was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Hot Sauce Day

It's Hot Sauce Day
On January 22nd

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/hot-sauce" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Hot Sauce Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/hot-sauce" target="_blank">Hot Sauce Daylt;/a> <br> On  January 22nd  </p>
  </div>



Writing Engaging And Shareable Content For Social Media