Marketing Tips To Increase The Reach Of Icecream Day



Recap Of Last Years Success

  • Last year Icecream Day was mentioned on Twitter 139 times
  • Most references were on July 21, 2019

Goals For This Year

  • Increase The Reach Of Icecream Day
  • Get More People Talking About And Engaging With Icecream Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 139 mentions of Icecream Day, we can estimate the number of people who would have seen posts on social media mentioning Icecream Day.
Last year this would have been about 578 (See calculation to the right).

The table below shows the potential reach of Icecream Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1156
X 3 1735
X 4 2313

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

578.24 = (139 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Icecream Day






You've Unlocked The WhatNationalDayIsIt Badge For Icecream Day!

As National Icecream was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Icecream Day

It's Icecream Day
On July 21st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/icecream" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Icecream Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/icecream" target="_blank">Icecream Daylt;/a> <br> On  July 21st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media