Marketing Tips To Increase The Reach Of Insurance Day



Recap Of Last Years Success

  • Last year Insurance Day was mentioned on Twitter 38 times
  • Most references were on June 28, 2019

Goals For This Year

  • Increase The Reach Of Insurance Day
  • Get More People Talking About And Engaging With Insurance Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 38 mentions of Insurance Day, we can estimate the number of people who would have seen posts on social media mentioning Insurance Day.
Last year this would have been about 158 (See calculation to the right).

The table below shows the potential reach of Insurance Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 316
X 3 474
X 4 632

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

158.08 = (38 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Insurance Day






You've Unlocked The WhatNationalDayIsIt Badge For Insurance Day!

As National Insurance was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Insurance Day

It's Insurance Day
On June 28th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/insurance" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Insurance Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/insurance" target="_blank">Insurance Daylt;/a> <br> On  June 28th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media