Marketing Tips To Increase The Reach Of Macaron Day



Recap Of Last Years Success

  • Last year Macaron Day was mentioned on Twitter 12 times
  • Most references were on May 31, 2018

Goals For This Year

  • Increase The Reach Of Macaron Day
  • Get More People Talking About And Engaging With Macaron Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 12 mentions of Macaron Day, we can estimate the number of people who would have seen posts on social media mentioning Macaron Day.
Last year this would have been about 50 (See calculation to the right).

The table below shows the potential reach of Macaron Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 100
X 3 150
X 4 200

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

49.92 = (12 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Macaron Day






You've Unlocked The WhatNationalDayIsIt Badge For Macaron Day!

As National Macaron was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Macaron Day

It's Macaron Day
On May 31st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/macaron" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Macaron Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/macaron" target="_blank">Macaron Daylt;/a> <br> On  May 31st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media