Marketing Tips To Increase The Reach Of Paper Bag Day



Recap Of Last Years Success

  • Last year Paper Bag Day was mentioned on Twitter 13 times
  • Most references were on July 12, 2019

Goals For This Year

  • Increase The Reach Of Paper Bag Day
  • Get More People Talking About And Engaging With Paper Bag Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 13 mentions of Paper Bag Day, we can estimate the number of people who would have seen posts on social media mentioning Paper Bag Day.
Last year this would have been about 54 (See calculation to the right).

The table below shows the potential reach of Paper Bag Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 108
X 3 162
X 4 216

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

54.08 = (13 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Paper Bag Day






You've Unlocked The WhatNationalDayIsIt Badge For Paper Bag Day!

As National Paper Bag was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Paper Bag Day

It's Paper Bag Day
On July 12th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/paper-bag" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Paper Bag Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/paper-bag" target="_blank">Paper Bag Daylt;/a> <br> On  July 12th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media