Marketing Tips To Increase The Reach Of Pastry Day



Recap Of Last Years Success

  • Last year Pastry Day was mentioned on Twitter 1101 times
  • Most references were on Dec. 8, 2019

Goals For This Year

  • Increase The Reach Of Pastry Day
  • Get More People Talking About And Engaging With Pastry Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 1101 mentions of Pastry Day, we can estimate the number of people who would have seen posts on social media mentioning Pastry Day.
Last year this would have been about 4580 (See calculation to the right).

The table below shows the potential reach of Pastry Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 9160
X 3 13740
X 4 18321

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

4580.16 = (1101 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Pastry Day






You've Unlocked The WhatNationalDayIsIt Badge For Pastry Day!

As National Pastry was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Pastry Day

It's Pastry Day
On December 8th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/pastry" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Pastry Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/pastry" target="_blank">Pastry Daylt;/a> <br> On  December 8th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media