Marketing Tips To Increase The Reach Of Potato Chip Day



Recap Of Last Years Success

  • Last year Potato Chip Day was mentioned on Twitter 4 times
  • Most references were on March 27, 2018

Goals For This Year

  • Increase The Reach Of Potato Chip Day
  • Get More People Talking About And Engaging With Potato Chip Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 4 mentions of Potato Chip Day, we can estimate the number of people who would have seen posts on social media mentioning Potato Chip Day.
Last year this would have been about 17 (See calculation to the right).

The table below shows the potential reach of Potato Chip Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 33
X 3 50
X 4 67

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

16.64 = (4 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Potato Chip Day






You've Unlocked The WhatNationalDayIsIt Badge For Potato Chip Day!

As National Potato Chip was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Potato Chip Day

It's Potato Chip Day
On March 27th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/potato-chip" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Potato Chip Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/potato-chip" target="_blank">Potato Chip Daylt;/a> <br> On  March 27th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media