Marketing Tips To Increase The Reach Of Pretzel Day



Recap Of Last Years Success

  • Last year Pretzel Day was mentioned on Twitter 4819 times
  • Most references were on April 26, 2018

Goals For This Year

  • Increase The Reach Of Pretzel Day
  • Get More People Talking About And Engaging With Pretzel Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 4819 mentions of Pretzel Day, we can estimate the number of people who would have seen posts on social media mentioning Pretzel Day.
Last year this would have been about 20047 (See calculation to the right).

The table below shows the potential reach of Pretzel Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 40094
X 3 60141
X 4 80188

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

20047.04 = (4819 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Pretzel Day






You've Unlocked The WhatNationalDayIsIt Badge For Pretzel Day!

As National Pretzel was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Pretzel Day

It's Pretzel Day
On April 26th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/pretzel" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Pretzel Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/pretzel" target="_blank">Pretzel Daylt;/a> <br> On  April 26th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media