Marketing Tips To Increase The Reach Of Prom Day



Recap Of Last Years Success

  • Last year Prom Day was mentioned on Twitter 5 times
  • Most references were on March 31, 2018

Goals For This Year

  • Increase The Reach Of Prom Day
  • Get More People Talking About And Engaging With Prom Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 5 mentions of Prom Day, we can estimate the number of people who would have seen posts on social media mentioning Prom Day.
Last year this would have been about 21 (See calculation to the right).

The table below shows the potential reach of Prom Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 42
X 3 62
X 4 83

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

20.8 = (5 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Prom Day






You've Unlocked The WhatNationalDayIsIt Badge For Prom Day!

As National Prom was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Prom Day

It's Prom Day
On March 31st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/prom" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Prom Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/prom" target="_blank">Prom Daylt;/a> <br> On  March 31st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media