Marketing Tips To Increase The Reach Of Public Sleeping Day

Recap Of Last Years Success

  • Last year Public Sleeping Day was mentioned on Twitter 191 times
  • Most references were on Feb. 28, 2020

Goals For This Year

  • Increase The Reach Of Public Sleeping Day
  • Get More People Talking About And Engaging With Public Sleeping Day
  • Get More People Onto Your Site, Blog, or Page

Potential Impressions

Using last year's 191 mentions of Public Sleeping Day, we can estimate the number of people who would have seen posts on social media mentioning Public Sleeping Day.
Last year this would have been about 795 (See calculation to the right).

The table below shows the potential reach of Public Sleeping Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1589
X 3 2384
X 4 3178

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

794.56 = (191 * 0.02) * 208

2% of followers on average see a tweet
208 average followers per account

Suggested Actions Coming Up To Public Sleeping Day

You've Unlocked The WhatNationalDayIsIt Badge For Public Sleeping Day!

As National Public Sleeping was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Public Sleeping Day

It's Public Sleeping Day
On February 28th

  <link href="" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="" target="_blank"> <img   src="" alt="National Public Sleeping Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="" target="_blank">Public Sleeping Daylt;/a> <br> On  February 28th  </p>

Writing Engaging And Shareable Content For Social Media