Marketing Tips To Increase The Reach Of Pug Day



Recap Of Last Years Success

  • Last year Pug Day was mentioned on Twitter 93 times
  • Most references were on Aug. 9, 2018

Goals For This Year

  • Increase The Reach Of Pug Day
  • Get More People Talking About And Engaging With Pug Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 93 mentions of Pug Day, we can estimate the number of people who would have seen posts on social media mentioning Pug Day.
Last year this would have been about 387 (See calculation to the right).

The table below shows the potential reach of Pug Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 774
X 3 1161
X 4 1548

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

386.88 = (93 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Pug Day






You've Unlocked The WhatNationalDayIsIt Badge For Pug Day!

As National Pug was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Pug Day

It's Pug Day
On August 9th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/pug" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Pug Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/pug" target="_blank">Pug Daylt;/a> <br> On  August 9th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media