Marketing Tips To Increase The Reach Of Pup Day



Recap Of Last Years Success

  • Last year Pup Day was mentioned on Twitter 292 times
  • Most references were on Aug. 27, 2019

Goals For This Year

  • Increase The Reach Of Pup Day
  • Get More People Talking About And Engaging With Pup Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 292 mentions of Pup Day, we can estimate the number of people who would have seen posts on social media mentioning Pup Day.
Last year this would have been about 1215 (See calculation to the right).

The table below shows the potential reach of Pup Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 2429
X 3 3644
X 4 4859

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

1214.72 = (292 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Pup Day






You've Unlocked The WhatNationalDayIsIt Badge For Pup Day!

As National Pup was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Pup Day

It's Pup Day
On August 27th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/pup" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Pup Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/pup" target="_blank">Pup Daylt;/a> <br> On  August 27th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media