Marketing Tips To Increase The Reach Of Rat Day



Recap Of Last Years Success

  • Last year Rat Day was mentioned on Twitter 18 times
  • Most references were on April 4, 2021

Goals For This Year

  • Increase The Reach Of Rat Day
  • Get More People Talking About And Engaging With Rat Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 18 mentions of Rat Day, we can estimate the number of people who would have seen posts on social media mentioning Rat Day.
Last year this would have been about 75 (See calculation to the right).

The table below shows the potential reach of Rat Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 150
X 3 225
X 4 300

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

74.88 = (18 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Rat Day






You've Unlocked The WhatNationalDayIsIt Badge For Rat Day!

As National Rat was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Rat Day

It's Rat Day
On April 4th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/rat" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Rat Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/rat" target="_blank">Rat Daylt;/a> <br> On  April 4th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media