Marketing Tips To Increase The Reach Of Read Across America Day



Recap Of Last Years Success

  • Last year Read Across America Day was mentioned on Twitter 966 times
  • Most references were on March 2, 2018

Goals For This Year

  • Increase The Reach Of Read Across America Day
  • Get More People Talking About And Engaging With Read Across America Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 966 mentions of Read Across America Day, we can estimate the number of people who would have seen posts on social media mentioning Read Across America Day.
Last year this would have been about 4019 (See calculation to the right).

The table below shows the potential reach of Read Across America Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 8037
X 3 12056
X 4 16074

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

4018.56 = (966 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Read Across America Day






You've Unlocked The WhatNationalDayIsIt Badge For Read Across America Day!

As National Read Across America was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Read Across America Day

It's Read Across America Day
On March 2nd

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/read-across-america" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Read Across America Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/read-across-america" target="_blank">Read Across America Daylt;/a> <br> On  March 2nd  </p>
  </div>



Writing Engaging And Shareable Content For Social Media