Marketing Tips To Increase The Reach Of Records On Day



Recap Of Last Years Success

  • Last year Records On Day was mentioned on Twitter 40 times
  • Most references were on Aug. 25, 2018

Goals For This Year

  • Increase The Reach Of Records On Day
  • Get More People Talking About And Engaging With Records On Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 40 mentions of Records On Day, we can estimate the number of people who would have seen posts on social media mentioning Records On Day.
Last year this would have been about 166 (See calculation to the right).

The table below shows the potential reach of Records On Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 333
X 3 499
X 4 666

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

166.4 = (40 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Records On Day






You've Unlocked The WhatNationalDayIsIt Badge For Records On Day!

As National Records On was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Records On Day

It's Records On Day
On August 25th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/records-on" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Records On Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/records-on" target="_blank">Records On Daylt;/a> <br> On  August 25th  </p>
  </div>



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