Marketing Tips To Increase The Reach Of Recovery Day



Recap Of Last Years Success

  • Last year Recovery Day was mentioned on Twitter 36 times
  • Most references were on Jan. 1, 2018

Goals For This Year

  • Increase The Reach Of Recovery Day
  • Get More People Talking About And Engaging With Recovery Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 36 mentions of Recovery Day, we can estimate the number of people who would have seen posts on social media mentioning Recovery Day.
Last year this would have been about 150 (See calculation to the right).

The table below shows the potential reach of Recovery Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 300
X 3 449
X 4 599

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

149.76 = (36 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Recovery Day






You've Unlocked The WhatNationalDayIsIt Badge For Recovery Day!

As National Recovery was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Recovery Day

It's Recovery Day
On January 1st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/recovery" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Recovery Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/recovery" target="_blank">Recovery Daylt;/a> <br> On  January 1st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media