Marketing Tips To Increase The Reach Of Returns Day

Recap Of Last Years Success

  • Last year Returns Day was mentioned on Twitter 219 times
  • Most references were on Jan. 2, 2020

Goals For This Year

  • Increase The Reach Of Returns Day
  • Get More People Talking About And Engaging With Returns Day
  • Get More People Onto Your Site, Blog, or Page

Potential Impressions

Using last year's 219 mentions of Returns Day, we can estimate the number of people who would have seen posts on social media mentioning Returns Day.
Last year this would have been about 911 (See calculation to the right).

The table below shows the potential reach of Returns Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1822
X 3 2733
X 4 3644

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

911.04 = (219 * 0.02) * 208

2% of followers on average see a tweet
208 average followers per account

Suggested Actions Coming Up To Returns Day

You've Unlocked The WhatNationalDayIsIt Badge For Returns Day!

As National Returns was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Returns Day

It's Returns Day
On January 2nd

  <link href="" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="" target="_blank"> <img   src="" alt="National Returns Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="" target="_blank">Returns Daylt;/a> <br> On  January 2nd  </p>

Writing Engaging And Shareable Content For Social Media