Marketing Tips To Increase The Reach Of Scrabble Day



Recap Of Last Years Success

  • Last year Scrabble Day was mentioned on Twitter 646 times
  • Most references were on April 13, 2018

Goals For This Year

  • Increase The Reach Of Scrabble Day
  • Get More People Talking About And Engaging With Scrabble Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 646 mentions of Scrabble Day, we can estimate the number of people who would have seen posts on social media mentioning Scrabble Day.
Last year this would have been about 2687 (See calculation to the right).

The table below shows the potential reach of Scrabble Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 5375
X 3 8062
X 4 10749

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

2687.36 = (646 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Scrabble Day






You've Unlocked The WhatNationalDayIsIt Badge For Scrabble Day!

As National Scrabble was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Scrabble Day

It's Scrabble Day
On April 13th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/scrabble" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Scrabble Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/scrabble" target="_blank">Scrabble Daylt;/a> <br> On  April 13th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media