Marketing Tips To Increase The Reach Of Skate Day



Recap Of Last Years Success

  • Last year Skate Day was mentioned on Twitter 42 times
  • Most references were on June 21, 2018

Goals For This Year

  • Increase The Reach Of Skate Day
  • Get More People Talking About And Engaging With Skate Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 42 mentions of Skate Day, we can estimate the number of people who would have seen posts on social media mentioning Skate Day.
Last year this would have been about 175 (See calculation to the right).

The table below shows the potential reach of Skate Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 349
X 3 524
X 4 699

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

174.72 = (42 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Skate Day






You've Unlocked The WhatNationalDayIsIt Badge For Skate Day!

As National Skate was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Skate Day

It's Skate Day
On June 21st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/skate" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Skate Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/skate" target="_blank">Skate Daylt;/a> <br> On  June 21st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media