Marketing Tips To Increase The Reach Of Skipping Day



Recap Of Last Years Success

  • Last year Skipping Day was mentioned on Twitter 17 times
  • Most references were on Jan. 30, 2018

Goals For This Year

  • Increase The Reach Of Skipping Day
  • Get More People Talking About And Engaging With Skipping Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 17 mentions of Skipping Day, we can estimate the number of people who would have seen posts on social media mentioning Skipping Day.
Last year this would have been about 71 (See calculation to the right).

The table below shows the potential reach of Skipping Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 141
X 3 212
X 4 283

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

70.72 = (17 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Skipping Day






You've Unlocked The WhatNationalDayIsIt Badge For Skipping Day!

As National Skipping was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Skipping Day

It's Skipping Day
On January 30th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/skipping" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Skipping Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/skipping" target="_blank">Skipping Daylt;/a> <br> On  January 30th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media