Marketing Tips To Increase The Reach Of Smile Day



Recap Of Last Years Success

  • Last year Smile Day was mentioned on Twitter 6011 times
  • Most references were on May 31, 2018

Goals For This Year

  • Increase The Reach Of Smile Day
  • Get More People Talking About And Engaging With Smile Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 6011 mentions of Smile Day, we can estimate the number of people who would have seen posts on social media mentioning Smile Day.
Last year this would have been about 25006 (See calculation to the right).

The table below shows the potential reach of Smile Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 50012
X 3 75017
X 4 100023

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

25005.76 = (6011 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Smile Day






You've Unlocked The WhatNationalDayIsIt Badge For Smile Day!

As National Smile was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Smile Day

It's Smile Day
On May 31st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/smile" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Smile Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/smile" target="_blank">Smile Daylt;/a> <br> On  May 31st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media