Marketing Tips To Increase The Reach Of Son Day



Recap Of Last Years Success

  • Last year Son Day was mentioned on Twitter 1039 times
  • Most references were on Sept. 28, 2018

Goals For This Year

  • Increase The Reach Of Son Day
  • Get More People Talking About And Engaging With Son Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 1039 mentions of Son Day, we can estimate the number of people who would have seen posts on social media mentioning Son Day.
Last year this would have been about 4322 (See calculation to the right).

The table below shows the potential reach of Son Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 8644
X 3 12967
X 4 17289

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

4322.24 = (1039 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Son Day






You've Unlocked The WhatNationalDayIsIt Badge For Son Day!

As National Son was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Son Day

It's Son Day
On September 28th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/son" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Son Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/son" target="_blank">Son Daylt;/a> <br> On  September 28th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media