Marketing Tips To Increase The Reach Of Underwear Day



Recap Of Last Years Success

  • Last year Underwear Day was mentioned on Twitter 2820 times
  • Most references were on Aug. 5, 2019

Goals For This Year

  • Increase The Reach Of Underwear Day
  • Get More People Talking About And Engaging With Underwear Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 2820 mentions of Underwear Day, we can estimate the number of people who would have seen posts on social media mentioning Underwear Day.
Last year this would have been about 11731 (See calculation to the right).

The table below shows the potential reach of Underwear Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 23462
X 3 35194
X 4 46925

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

11731.2 = (2820 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Underwear Day






You've Unlocked The WhatNationalDayIsIt Badge For Underwear Day!

As National Underwear was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Underwear Day

It's Underwear Day
On August 5th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/underwear" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Underwear Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/underwear" target="_blank">Underwear Daylt;/a> <br> On  August 5th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media