Marketing Tips To Increase The Reach Of Vinyl Record Day



Recap Of Last Years Success

  • Last year Vinyl Record Day was mentioned on Twitter 206 times
  • Most references were on Aug. 12, 2018

Goals For This Year

  • Increase The Reach Of Vinyl Record Day
  • Get More People Talking About And Engaging With Vinyl Record Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 206 mentions of Vinyl Record Day, we can estimate the number of people who would have seen posts on social media mentioning Vinyl Record Day.
Last year this would have been about 857 (See calculation to the right).

The table below shows the potential reach of Vinyl Record Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 1714
X 3 2571
X 4 3428

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

856.96 = (206 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Vinyl Record Day






You've Unlocked The WhatNationalDayIsIt Badge For Vinyl Record Day!

As National Vinyl Record was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Vinyl Record Day

It's Vinyl Record Day
On August 12th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/vinyl-record" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Vinyl Record Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/vinyl-record" target="_blank">Vinyl Record Daylt;/a> <br> On  August 12th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media