Marketing Tips To Increase The Reach Of Volunteer Day



Recap Of Last Years Success

  • Last year Volunteer Day was mentioned on Twitter 745 times
  • Most references were on Sept. 21, 2018

Goals For This Year

  • Increase The Reach Of Volunteer Day
  • Get More People Talking About And Engaging With Volunteer Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 745 mentions of Volunteer Day, we can estimate the number of people who would have seen posts on social media mentioning Volunteer Day.
Last year this would have been about 3099 (See calculation to the right).

The table below shows the potential reach of Volunteer Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 6198
X 3 9298
X 4 12397

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

3099.2 = (745 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Volunteer Day






You've Unlocked The WhatNationalDayIsIt Badge For Volunteer Day!

As National Volunteer was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Volunteer Day

It's Volunteer Day
On September 21st

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/volunteer" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Volunteer Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/volunteer" target="_blank">Volunteer Daylt;/a> <br> On  September 21st  </p>
  </div>



Writing Engaging And Shareable Content For Social Media