Marketing Tips To Increase The Reach Of Watch Day



Recap Of Last Years Success

  • Last year Watch Day was mentioned on Twitter 65 times
  • Most references were on June 19, 2018

Goals For This Year

  • Increase The Reach Of Watch Day
  • Get More People Talking About And Engaging With Watch Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 65 mentions of Watch Day, we can estimate the number of people who would have seen posts on social media mentioning Watch Day.
Last year this would have been about 270 (See calculation to the right).

The table below shows the potential reach of Watch Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 541
X 3 811
X 4 1082

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

270.4 = (65 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Watch Day






You've Unlocked The WhatNationalDayIsIt Badge For Watch Day!

As National Watch was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Watch Day

It's Watch Day
On June 19th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/watch" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Watch Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/watch" target="_blank">Watch Daylt;/a> <br> On  June 19th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media