Marketing Tips To Increase The Reach Of White Wine Day



Recap Of Last Years Success

  • Last year White Wine Day was mentioned on Twitter 93 times
  • Most references were on Aug. 4, 2018

Goals For This Year

  • Increase The Reach Of White Wine Day
  • Get More People Talking About And Engaging With White Wine Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 93 mentions of White Wine Day, we can estimate the number of people who would have seen posts on social media mentioning White Wine Day.
Last year this would have been about 387 (See calculation to the right).

The table below shows the potential reach of White Wine Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 774
X 3 1161
X 4 1548

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

386.88 = (93 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To White Wine Day






You've Unlocked The WhatNationalDayIsIt Badge For White Wine Day!

As National White Wine was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National White Wine Day

It's White Wine Day
On August 4th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/white-wine" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National White Wine Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/white-wine" target="_blank">White Wine Daylt;/a> <br> On  August 4th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media