Marketing Tips To Increase The Reach Of Windrush Day



Recap Of Last Years Success

  • Last year Windrush Day was mentioned on Twitter 422 times
  • Most references were on June 22, 2020

Goals For This Year

  • Increase The Reach Of Windrush Day
  • Get More People Talking About And Engaging With Windrush Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 422 mentions of Windrush Day, we can estimate the number of people who would have seen posts on social media mentioning Windrush Day.
Last year this would have been about 1756 (See calculation to the right).

The table below shows the potential reach of Windrush Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 3511
X 3 5267
X 4 7022

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

1755.52 = (422 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Windrush Day






You've Unlocked The WhatNationalDayIsIt Badge For Windrush Day!

As National Windrush was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Windrush Day

It's Windrush Day
On June 22nd

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/windrush" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Windrush Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/windrush" target="_blank">Windrush Daylt;/a> <br> On  June 22nd  </p>
  </div>



Writing Engaging And Shareable Content For Social Media